Organisers of the Airtel TRACE Music Star talent search have announced that the show is in full swing with over 600 000 calls registered and contestants will be groomed and mentored by US international Pop/R&B superstar, Keri Hilson in Atlanta.
The sensational singer and songwriter, famous for her smash hit “Pretty Girl Rock” is a three time Grammy nominee who has written songs for artistes such as Britney Spears, Jennifer Lopez and Mary J. Blige.
Keri speaking on her role in the Airtel Trace Music Star show, Keri said “It’s truly an honour to help unearth the raw talent out of Africa. I look forward to working with talents and ensuring that they are set on the path to stardom.”
“Respect is essential, for your peers and your supporters. Never lose the passion and keep pushing yourself to greater heights.” Hilson advised.
The Chief Commercial Officer, Airtel Nigeria, Ahmad Mokhles, noted that Airtel is pleased to partner with TRACE to bring excitement, joy and laughter to millions of Nigerians through the TRACE platform and also empower talented Nigerians and African youth with a credible ladder to stardom. “Indeed, Airtel is passionate about creating platforms that delight, excite, entertain, engage and empower talented youth as well as telecoms consumers across the country. TRACE demonstrates our commitment to our vision of connecting talented Nigerian youths to their dreams. The sponsorship is yet another eloquent testimony of Airtel’s commitment to empowering young, talented Nigerians.
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